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Helping high-growth B2B companies build elite sales operations through fractional CRO leadership, strategic coaching, and the Red Zone Selling framework.
Red Zone Selling — Where Deals Are Won or Lost

Red Zone Selling is where strategy meets execution. Just like in football, the last 20 yards of a deal require a different level of precision, mindset, and coordination. You’ve moved the ball downfield — now it’s time to finish strong. In this article, we break down: ✅ Win the deal before the close call